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America-Banners.com  - Beautiful vinyl banners printed with full color outdoor resistant printing. Include photographs, logos, special artwork. Banners shipped across North America. Custom Banners are ideal for many trade show applications, as well as special events, indoor backdrops, or to cover old outdated signs.


Working with Images

What image formats do you prefer?

Bitmap images (photographic and continuous tone images such as digital photos or scans) should be saved as .tif, or .jpg. Illustrations from CorelDraw or Illustrator should be exported to either .tif or .jpg, and you should supply us with the original .ai or .cdr file as well, just in case we need to export it again.
 


Should you save your images as RGB or CMYK?

We use a CMYK process. Some other companies will tell you to send your files as RGB and let the printing system do the conversion. We think this is a mistake. The RGB color space has a broader "gamut" than CMYK, and therefore gives you the impression that you can achieve certain colors that are simply not possible using CMYK. We recommend you work with CMYK so you know in advance what colors you are likely to get. This is especially the case with offset printed colors that were achieved by using "spot" color printing — usually special logo colors. For a further comment on this, see the next question about "Color Matching".
 

Matching special colors?

Some special colors — for instance, colors used in corporate logos — are sometimes achieved with offset printing by using a spot color process. It may not be possible to reproduce them using a straight CMYK process like ours. We try our best to match the colors you want, but cannot always guarantee a perfect match. We give you what is known as "pleasing color". Banners are normally meant for viewing from a distance of at least 12 or 15 feet, so print resolution and color matching must sometimes be sacrificed (in a minor way) in the interests of quick turn around and low price. What we can guarantee is that your colors will be vibrant and your photos will look beautiful (assuming your original is good).

What resolution is best for images and graphics?

Our rule of thumb is to use an image resolution of 100 ppi at full size. That means if you have an image that is, for example, 8" x 10" at 300ppi, it can be blown up 300% to 24" x 30" to give you a final image of 100 ppi. Often it is difficult to find images of sufficiently high resolution and customers will "cheat" by "sampling up" a lower res image. There is no point in doing this. If all you have is an image with an effective resolution of 50 ppi at full size, then sampling it up (to, say 100 ppi at full size) will not give you more detail. It will just give you a much larger file with the same amount of detail. We have found that 50 ppi images usually look pretty good, especially if you know what to expect!

Can you scan images from photographs or printed material?

Yes. We have top notch scanners and years and years of scanning experience.

Can you enlarge images from small web graphics?

Generally web graphics are much too small for reproducing on banners. Enlarging them or sampling them up does not create more detail where it does not exist. If all you can find is a low res web graphic, ask your America-Banners.com contact person what he/she would recommend.

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